The Rugby Football Union has today unveiled details of an exciting new partnership with one of the world’s leading consumer healthcare companies, GlaxoSmithKline Consumer Healthcare (GSK). The deal will run to 2016 and sees leading brands Lucozade Sport and Maximuscle, part of the Maxinutrition portfolio, partner with the Elite England Rugby Squads as Official...
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Tags: GSK, partnership, RFU, Women
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THE Rugby Football Union (RFU) today announced the start of trials of a new internet based coaching academy which aims to deliver the best of rugby coaching information to coaches at all levels of the game throughout England as a complementary and integral part of the RFU’s coach development programmes. The academy has been...
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Tags: Coaching Academy, development, partnership, RFU
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O2 and the Irish Rugby Football Union today announced that they have renewed their successful partnership arrangement that will see O2 continue as sponsor of the Ireland rugby team. O2 has extended its support and commitment to Irish rugby to 2016, including the Rugby World Cup in 2015. The renewed agreement will see O2...
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Tags: Ireland, Irish, partnership, support
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Gloucester Rugby are combining their annual open day with a Sevens tournament which will be held at Kingsholm on Friday, 12th August from 4pm. The free event that welcomes everyone will kick off at 5pm with a Gloucester Rugby open training session featuring the entire available squad. This will give supporters the opportunity to...
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Tags: gloucester rugby, partnership, season, Sevens
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The Italian international luxury brand Bulgari and New Zealand Rugby Union (NZRU) have joined forces, with the announcement of a two-year partnership between the two organisations. The partnership deal was announced today in Basel, Switzerland, at Baselworld, the world’s leading watch and jewellery show, where Bulgari also unveiled a new All Blacks watch –...
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Tags: All Blacks, partnership, world, year
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Sale Sharks are teaming up with The Christie charity and will cement the relationship with a special one off charity rugby shirt. The Christie charity’s new partnership with the rugby union premiership side was officially launched at an event last week where the shirt was previewed for the first time. Sale Sharks will...
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Tags: partnership, Sale Sharks, shirt, The Christie
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The Irish Rugby Football Union and Ulster Bank have today announced a new partnership that will see Ulster Bank become the Official Community Rugby Partner to the IRFU, which includes title sponsorship of the All Ireland League and the Irish Club International team until 2014. The announcement also introduces a new club volunteer initiative,...
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Tags: club, Ireland, IRFU, Irish, partnership, rugby, support, Ulster
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Nintendo UK has announced a one year partnership with the Rugby Football Union (RFU) which will bring the entertainment giant to Twickenham Stadium. The partnership with Nintendo, set to run until September 2010, will see commercial rights apply to key rugby events over the year at Twickenham including The Investec Challenge Series matches (England...
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Tags: Argentina, Australia, Ben Taylor, Emirates, England, integrated marketing campaign, London, match, New Zealand, Nintendo, partnership, Paul, Paul Vaughan, rbs 6 nations, RFU, rugby, rugby football union, Sevens, Twickenham, Twickenham Stadium, UK, year
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